Sales is NOT a Dirty Word
Are you a business owner or sales professional who wants their team to convert over 50% of your sales opportunities without acting like sales douchebags? Then this is for you.
In this intentionally insightful short form podcast, creator of the Black Sheep Sales method™, Aleasha Bahr, shares refreshing alternatives to status quo sales that work better.
Aleasha and her client teams regularly convert 80% of their calls and show you how to do the same with the Black Sheep Sales Method™ - because if it’s a fit, it’s a fact and there’s no selling involved.
Recent Episodes
165
Aug. 6, 2026
Sales Personalities Series Part 4: Passionate Persuader
For decades, the passionate persuader was the only personality sales that most training was built for. This person is confident, direct and high energy. It’s usually the person everyone pictures the moment they hear the word "salesperson." So naturally, they must be the most successful, right? No. This personality does not always mean an amazing salesperson you should hire. In part four of our five-part Sales Personalities series, we're unpacking the Passionate Persuader: the type who believe
164
July 23, 2026
Sales Personalities Series Part. 3: Analytical Perfectionist
A DISC profile test looked my husband in the eye (well, on paper) and told him: you can never be in sales. Too quiet. Too detailed. Too precise. Too introverted. Not the loud, aggressive, "natural" closer type the test was built to reward. He ignored it. Fifteen years later, he's been the top performing salesperson at every single company he's worked for, selling air compressors and steel to engineers and skeptics who smell a slick pitch from a mile away and shut down the second they feel rush
163
July 9, 2026
Sales Personalities Series Part 2: The Inquisitive Educator
I've always asked a lot of questions. Sometimes people see it as curiosity. Sometimes they see it as overwhelming. Either way, it turns out that tendency became the foundation of my entire sales personality. In this new episode of Sales is NOT a Dirty Word, I'm continuing my five-part series on the five sales personalities, and this week we're talking about the Inquisitive Educator. These are the people who sell through curiosity, insight, and thoughtful questions rather than charisma or high
162
June 18, 2026
Sales Personalities Series Part. 1: Relationship Builders
You know the feeling. The conversation flowed effortlessly. You connected. You laughed. You found common ground. By the end, it felt like you were completely aligned. Then you followed up... and never heard from them again. Sound familiar? If it does, there's a good chance you're a Relationship Builder, and the very quality that makes you naturally engaging may also be the thing holding back your sales results. In this new episode of Sales is NOT a Dirty Word, I'm kicking off a brand-new fi
161
June 4, 2026
Objection Handling Techniques That Build Trust
There’s a point in almost every sales conversation where the energy changes. A prospect hesitates or a concern comes up and most salespeople immediately move into persuasion mode. They reassure, justify and defend. Because they’ve been taught that objections are obstacles to overcome instead of signals to understand. In this episode, I unpack why trying to convince someone out of their concern creates MORE of the very resistance you're trying to avoid. The moment a prospect feels managed in
160
May 21, 2026
How to Handle Discount Conversations in Sales
Someone asked for a discount and suddenly your entire nervous system lit up. Do you hold the line? Negotiate? Cave? Risk losing the deal? That single moment exposes how most service providers really feel about their pricing and prospects can sense it immediately. In this newest Sales is NOT a Dirty Word episode, I break down one of the most emotionally loaded moments in sales conversations: the request for a discount. Because the way you respond does more than impact revenue. It shapes trust
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